Communicating Your Science

Resources and Tips for Communicating Science

Individuals who have chosen science as a career understand the scientific process, the need for research, the potential that comes from gaining an understanding of how things work, and the very long time span needed to realize that potential. But what about people who aren’t scientists?  And politicians who want to see the returns on their investments in science? How does the scientific community help others understand? 

Communication

Part of the mission of the Biophysical Society is to share knowledge about biophysics. One of the best ways to do this is by helping you, the members, tell your stories, and giving you the tools and resources to learn how to talk about science outside of the lab. 

Why does this matter?  Familiarity and comfort with scientific topics often leads to better understanding, and as a result, more support for science by the public and policy makers.

There are several online resources for you to use to hone your communication skills.

BPS Webinars:  Communicating Your Science to Non-Scientists 
This previously-recorded webinar recording is available free to BPS members.

Communicating with the public and the media are essential elements to being a successful science professional. Learn “what's news” and how to articulate your role and goals to people outside of the scientific community in ways that spark advocacy and passion for the profession and subject of science. Presented by Alaina G. Levine.

Media Relations for Biophysicists: Why You Need a PR Strategy and How to Implement It
This previously-recorded webinar recording is available free to BPS members.

It is never too early to engage the media to ensure that your research (and that of your colleagues, collaborators, and the community) is known to potential partners and stakeholders. In this session, we will discuss how and why to develop a PR strategy, and how to engage journalists in building and amplifying your brand (your promise of value) as a scientist and member of your community. Presented by Alaina G. Levine.

AAAS Public Engagement Research and Communications Toolkit
The American Association for the Advancement of Science (AAAS) offers both research-based information on public engagement and a communications toolkit to help scientists build communication skills.

Alan Alda Center for Communicating Science
The Alan Alda Center for Communicating Science, founded in 2009, is known for its workshops that help scientists break out of their scientific jargon and talk about science in a way that the public can understand.  In addition to offering workshops, the Center has online resources available to help scientists become better communicators.  This includes a professional development and academic programs.

Boston University SciCommers Network
Most scientific training programs do not include training on how to be a good communicator and share scientific findings with a general audience. SciCommers is a community of scientists and engineers that includes faculty, post docs, graduate students, and undergrads dedicated to engaging the public through better science communication. SciCommers is hosted by the BU College of Communication and open to all scientists and engineers seeking to communicate for greater understanding.